Late last Friday night, I was setting up the DNS for my new project, Domainay, on GoDaddy, preparing for the final launch.

I accidentally clicked on my billing history and was stunned by the number staring back at me: over $3,000!

I couldn't help but dig into the details—it turns out that over the last 10 years, I’ve tinkered with six different indie projects.

I’ve always considered myself a rational Product Manager, but that bill was a mirror, reflecting every pitfall and detour I’ve taken as an indie developer.

Those were six dreams that once kept me up at night, coding until dawn, convinced that "this is the one that changes the world."

Looking at those forgotten domains, a wave of nostalgia and history washed over me. Some projects actually succeeded and made some money, while many others simply faded away after a few years of renewals.

I realized I could barely even remember what three of those projects were supposed to be; they’ve become ghosts in my digital closet.

But my most vivid memory isn't the money lost—it’s the agonizing, soul-crushing process of "naming and domain filtering" at the start of every single project.

When a brilliant idea flashes into your mind, your brain is on fire. You immediately grab a napkin and scribble down twenty "cool" names, then head to a registrar with high hopes, only to find every single one is "Taken."

The one word you actually want is usually held by a domain squatter asking for $5,000. It’s a total gut-punch, and your excitement starts to leak out like a punctured balloon.

By the time you settle for a "good enough" domain days later, you’re already exhausted. That initial momentum has been eaten away by meaningless friction.

But that’s not even the worst part. The worst part is the "launch silence" that follows. You finally buy the domain, build the page, share it with your network—and then, nothing.

No visitors, no clicks, invisible to search engines, and total silence on social media. It’s like pitching your product in a massive, empty stadium to a crowd of zero; that loneliness can kill any creative spark.

This is where most indie projects actually die—not from bad code, but from being ignored.

I realized that developers don’t just need an AI agent that understands their vision and finds available domains; we need a bridge between the "aha!" moment and reaching our first 100 users.

That is exactly why I built Domainay. It’s not just about finding a name; it’s about ensuring a healthy, living start for your project.

I designed it for people like me—solo founders and indie developers with a full-time job and a side-hustle dream.

These people don’t have massive marketing teams or thousands of dollars for ads; all they have is a few hours after work and a whole lot of passion.

That’s why I kept Domainay lightweight. You don’t even need to register to search. Just describe what you’re doing in plain language.

Our naming agent doesn’t just match keywords; it understands your vision to give you a brand name, not just a URL.

But I decided to go further. Every user who finds a name through Domainay deserves a head start. I call it the "Founder’s Launch Kit."

In the past, buying a domain got you a receipt; at Domainay, picking a domain gets you a booster.

We immediately provide high-quality backlinks and list your project in our "New Launches" directory. This isn't just for show—it tells search engines that your site is real and live.

While you’re still setting up your email, your SEO engine is already running, breaking that initial traffic vacuum for you.

Next, we help you tell your story. Every founder has an original intent, and we help translate that into a featured article with a human touch.

We want people to see the person behind the code; building that trust starts before you even have your first customer.

Finally, we help you break the social media void by broadcasting your launch to the "Build In Public" community.

We want to ensure that when you hit "Publish," someone is actually watching and giving you feedback.

It’s all 100% free—no hidden fees, no credit cards required. I know exactly how fragile a new idea can be; it’s like a tiny flame that goes out if you don’t give it oxygen immediately.

The friction of naming and the silence of zero traffic are the cold rains that douse those flames. Domainay is the umbrella for those sparks.

I want Domainay to be the first tab you open when you have that "Aha!" moment at 2 AM. I want to remove every excuse for not starting.

If you have an idea, you should be able to name it, find it, and launch it in minutes, not weeks.

I still believe in the power of the solo founder—that one person with the right tools can change everything. Domainay is my tribute to that belief.

It’s built by a founder, for founders, to give you that "Day One" momentum. Entrepreneurship is long and lonely; I hope Domainay makes your road a little shorter.

Don’t let your next dream become another ghost in your billing history. Give it a name, a home, and a launch.